Digital Discovery – StormDesigns

Digital Marketing Overview

Connected Marketing in the 2020's

Let's see the Big Picture!

The 2020's will be looked at as the Digital Era. Not the era what digital communication was developed but when it took over. Events of this era have contributed to an environment nearly where everything we do is reliant on digital tools.

Marketing and business communication have not been left out, in fact, has led the transition. In many cases if you want to connect to someone who doesn't know about you, your products, your services you need to be on their phone or computer. That is where they are discovering solutions and if you want to be one of them, be there or more likely unknown.

The Digital Media Power Trio

Email

Still among the best media forms to get and stay in front of your audience. One rule, get creative and engaging.

Social

Social media is a backbone for today's communication to new audiences.

Website

The web is the hub and the most valuable digital asset to develop.

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When it comes to print media presentation we have the connections and save our clients time and money by providing finished print products delivered. We have great sources, help you manage quality and stand by our excellent pricing.

A specialty of ours is integrated print to internet campaigns. Use the power and immediacy of print media to drive traffic and foster engagement. We know how, let's talk!

The cornerstone of most businesses marketing outreach, is or probably should be the website itself. Several reasons for this.

Ownership

You "own" it. A domain can be a valuable asset of a business when used correctly. Once it is set up leads can find you with little extra effort and the experience is something you have nearly complete control over.

Creative license

On Social Media (which we also like) the media company (meta or insta, tiktok, linkedin, etc.) yields enormous control over the experience you can present and how much you pay to be in front of leads. On your site, only you set the limitations

Content Control

Want to know what happens when that social media page changes how they present everyones business? You may be forced to learn their new way of doing things. Ready or not, time to get busy. When you own the website, you change when you want to and plan appropriately when required.

Your Website

Email Media

Email, it's how to reach out.

Prospect email

If you don't own a strong email list we can help with that. Our prospecting email systems uses group opt-in systems to get your message squarely targeted to your audience. These lists can focus on nearly any demographic you wish. Business categories, SIC codes, location, age groups and various other demographics.

Mail List Development

We can help you build that list. Through the use of prospect email, social media and other outreach mechanisms we can help you build your own opted in group of top rated customers who look forward to the inspired messages and offers you can provide.

Integrated Email 2 Web

When your media reinforces a message and stays in front of prospects you'll be first-in-mind when they are preparing for purchase decisions. Email to get their attention and draw them to a website that establishes their confidence.

Social Media

Social - it's where we spend our time.

Skyrocketing usage

It's as simple as this. People want to see if someone reacted to their post, so they return. Again and again and again. While it may not be very healthy, it's how we are wired and how manyu of us connect to the people in our lives.

Targeted User Groups

Social Media sites allow for excellent user engagement tracking and provide great tools to develop campaigns that find hidden markets.

Social > Email > Web

Social media provides an on ramp to large audiences who, once engaged can become visitors to the website experience and are often perfepct prospects for email list development.

Break up the Busy24/7 state of mind...

Through correct print / digital integration we help build the overall value of your brand directly through user experience (ux) and user interface (ui) enhancement.

We work to make every engagement with your business a consistently positive experience.

Our mission is to delight and surprise with every opportunity possible. This transcends our relationship with our own clients outward through our work to your clients. Let's add some a little wow-factor to get and hold their attention. Quality print engagement goes a long way to getting visited and bookmarked.

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